Daniel Gad is an entrepreneur and commercial farmer from Ethiopia, who has developed a rose farm (MetroLux Flowers; sold) and now manages and operates a vegetable production farm (Omega Farms), creating over 300,000 jobs in Ethiopia. He is currently focused on further developing the vegetable producing and exporting company. Currently Mr. Gad is working in collaboration with PepsiCo on the development of private public partnership project aimed at Chickpea production which could involve over 10,000 farmers (the project is known as the Enterprise EthioPEA project). Mr. Gad has spoken on behalf of the World Farmers Organization at the 2014 Global Landscapes Forum in Lima.